Ragam Pro AVL Upgrades Audio Inventory With India's First
DiGiCo Q225
From Left to Right: Azhar Meem, AVL Marketing; Piyush from Hi-Tech Audio & Image LLP; Biju KV,
Owner, Ragam Pro AVL; Taris, AVL Marketing; Boney, Sound Engineer, Ragam Pro AVL
As Biju KV, owner of 50-year old, Kerala-based rental company, Ragam Pro AVL, planned
to upgrade the
company's mixing console, he found himself leaning more and more towards the DiGiCo console. Thus,
by purchasing DiGiCo Quantum 225, Ragam Pro AVL became the first rental company in India to
own it.
"Recently we have planned to upgrade our audio inventory to meet the growing demands of clients. At
first, we wanted to purchase one of the SD series from DiGiCo. Meanwhile, DiGiCo introduced Quantum
series 338 and 225 in India which are supplied by Hi-Tech Audio & Image who are the authorized
distributor for DiGiCo. This is when Azhar Meem from AVL Marketing, Kerala, who is the dealer
partner of Hi-Tech Audio & Image, informed us about the powerful Quantum 225 that incorporates all
the new design features of the Quantum 338 but in a compact, robust work surface", commented Biju
KV.
Rajan Gupta, CEO/Founder, Hi-Tech Audio & Image, said that the combination of DiGiCo's
technical
excellence and support plays a pivotal role in converting prospects to clients. "DiGiCo has been
challenging its limitations while innovating new product range. From S, SD, and now the Quantum 225,
DiGiCo has put a ton of power and versatility into a compact work surface. Definitely, Quantum 225
is a rider-friendly solution for Ragam Pro AVL."
In the Indian live industry, Quantum 225 had never been used by any mixing engineer. Though Ragam
Pro AVL is keen to invest in Q225, they were initially uncertain. Azhar of AVL Marketing took
the
initiative to help the client in every possible way. He shared, "We connected with a few sound
engineers from our state who got the chance to work with Q225 console in European countries. Their
feedback about the console was positive and they were happy with the console's upgraded features.
Hearing this, the client was confident to invest in the console. Furthermore, the support provided
by Rajan Gupta and Nirdosh Aggarwal of Hi-Tech Audio & Image motivated Ragam Pro AVL about Q225."
"We have been associated with Azhar for a decade now. He has been instrumental in Kerala in
promoting brands like DiGiCo among his clients. The inventory requirements for pro audio brands are
extensive and it becomes hard for us to cater to everyone. We have a wide span of trusted dealer
partners across India like AVL Marketing who are boosting our sales by supporting our brands.
Investing in DiGiCo Quantum 225 is aligned with Ragam Pro AVL's future business plan." explained
Nirdosh Aggarwal, Managing Director, Hi-Tech Audio & Image.
When choosing the Quantum 225, Biju had the future in mind and wanted a console that would give him
the edge in the current market and have longevity for many years ahead. With the Quantum 225 on
board, Ragam Pro AVL is now able to provide touring engineers with a much more comprehensive and
user-centric mixing workflow.
Being the first DiGiCo Quantum 225 in India, hands-on training was immediately planned for the
client. Piyush Joshi, Application Engineer, DiGiCo shared his experience with conducting a
well-structured training for Ragam Pro AVL's team. "Q225 is the best-packaged beast in the industry
with such efficient technology. Features like nodal processing, spice rack, true solo, DMI slots for
protocol integration, have redefined the digital audio console's capabilities. What impresses me
most, is that after all these extraordinary added features, operating the console is a breeze, and
switching between SD and Quantum range of consoles is seamless. Ragam's choice of acquiring a Q225
with MQ-Rack got them on the latest platform of digital audio protocols. MQ-Rack has set yet another
benchmark in terms of AD/DA converters on MADI protocol. MQ-Rack sounds absolutely phenomenal."