Jerad Garza joins Ayrton’s growing sales team

Ayrton has announced the appointment of Jerad Garza as the latest member of its growing International Sales Team.

Originating from Texas, Garza entered the industry as show technician with Gemini LSV in Dallas where he spent 17 years learning all aspects of show production, before progressing to the position of Sales Director and Project Manager. Roles in European & International Sales followed, firstly with Solaris and, most recently, with High End Systems. Garza now brings this wealth of technical, sales and global experience with him to Ayrton.

Based in South Germany, Garza’s role will be to focus on supporting Ayrton’s existing international clients, in addition to establishing and growing new ones, and will have additional responsibility for selling demo and excess stock worldwide.

“Now is an exciting time to join the Ayrton team, and I cannot wait to meet our partners and contribute to their growth and success,” he says. “Ayrton is a brand with a great reputation and I am looking forward to playing my part in upholding that.”

“Jerad has a great understanding of the needs of the international market, an exceptional technical knowledge, and a great affinity with the tenets at the heart of Ayrton,” says Ayrton Global Sales Director, Michael Althaus. “The energy and enthusiasm he brings to Ayrton and his determination to ensure our customers receive the best service, means he will be a great addition to the Ayrton team. We are looking forward to having him on board.”