PureLink GmbH Partners With Alphatec
PureLink GmbH and Alphatec's strategic partnership opens new avenues for PureLink to expand its
presence in India, offering versatile AV solutions for hybrid workspaces
German-based PureLink GmbH, one of the leading manufacturers in the professional presentation
and
media technology industry, announced its strategic partnership with Alphatec in India. By
extending
its operations to India, PureLink aims to offer cutting-edge AV solutions to the dynamic Indian
market, catering to the increasing demand for versatile connectivity options in modern workspaces
and hybrid working environments.
Founded in 2006, PureLink GmbH with its headquarters, distribution, and logistics center located in
Rheine, Germany, develops, manufactures, and markets a wide range of AV solutions. PureLink
currently serves customers in more than 85 countries, with a diverse product range encompassing 3000
SKUs of ProAV products, including the PureInstall series for ProAV and IT connectivity, FiberX for
active optical cables, PureTools for ProAV signal management, Vuelogic for workspace and vide
collaboration, and Mediahub for workspace connectivity.
Talking about the launch, Ronni Guggenheim, Chief Growth Officer, PureLink GmbH, expressed
great
enthusiasm about the expansion, stating, "Our entry into the Indian market is a testament to our
unwavering commitment to innovation and customer satisfaction. India is a key market because of its
vibrant and growing market for seamless AV solutions across various sectors. We are thrilled to
offer our cutting-edge professional presentation and media technology to Indian customers. With our
strategic partnership with Alphatec, we are confident that our presence in India will succeed and
will ensure Indian customers can access our AV technology without compromising on quality and
performance."
Devasis Barkataki, Founder and MD, Alphatec, said, "We are excited to partner with PureLink
GmbH, a
leading provider of AV solutions. Through this strategic partnership, our shared mission is to
empower the Indian AV market with state-of-the-art technologies. We are confident that we will
swiftly capture the hearts of our target audience with PureLink products that are the benchmark for
quality, functionality, and performance."
Since its inception 17 years ago, PureLink GmbH has gained global recognition for its technical
brilliance, high-quality materials, and seamless performance over the period of time. From its
inception with PureLink cables, to becoming a one-stop-shop for complete AV solutions, including
cutting-edge video conferencing and workspace connectivity, PureLink's motto "Install. Connect.
Perform." defines its unwavering commitment to excellence.
The company serves the increasing global demand for versatile connectivity options, specifically
tailored to hybrid Working and modern workspaces.