Current Issue : September-October 2024
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Articles September-October 2024

Mastering Sound Engineering with The Awesome Sound Engineer New!

At the PALM Expo Conference 2024, renowned Sound Engineer, Sreejesh Nair, shared his experience on technical aspects of sound engineering. read more

Amoeba Bowling & Sports Bar Revitalizes Its Sound System New!

Amoeba Bowling & Sports Bar at Phoenix Market City, Kurla, embarked on a significant upgrade to modernize its facility with SoundTube. read more

The Indian Music Industry Today: A Melodic Fusion of Tradition, Innovation, and Growth New!

Explore the evolving Indian music industry in this in-depth article featuring insights from IRAA Jury members and industry leaders. read more

Setting New Standards in Nightlife Sound Quality with d&b audiotechnik New!

Revolution Bar in Pune transforms its nightlife experience with d&b audiotechnik's advanced sound system. read more

N-Labs: Revolutionizing India's Pro-Audio Landscape New!

N-Labs, founded by Hemal Bhatt, is revolutionizing India's pro-audio industry with its innovative products, user-first design, and customer service. read more

CSC Audio: Fusing German Engineering with Indian Craftsmanship New!

CSC Audio blends German engineering with Indian craftsmanship to create high-quality pro audio products, with a focus on performance and sustainability. read more

GENELEC A Legacy In Studio Monitoring New!

In this exclusive feature, PALM Expo Magazine dives deep into the leading choice for nearfield studio monitoring, Genelec. Learn how and why Genelec is the industry standard for unmatched precision in studio monitoring. read more

11 Questions With Marcus Graser, CEO of Claypaky New!

In a conversation with PALM Expo Magazine, Marcus Graser, CEO of Claypaky, discusses emerging markets in India, client management tactics, growth strategy and more. read more


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Symetrix Inc. Partners with Alphatec In India for Seamless Distribution Services



Symetrix Inc. partners with Alphatec to establish and expand presence in the Indian AV market

US-based Symetrix Inc., a leading provider of high-performance audio hardware, software, and AV control systems, has announced its expansion in the Indian market. In a move to solidify its foothold in India, Symetrix Inc. has signed a strategic distribution partnership agreement with Alphatec. This strategic partnership aims to strengthen Symetrix's presence in the dynamic Indian AV market while fostering innovation through close collaboration with Indian partners and customers.

Founded in 1976 in a recording studio in Seattle, U.S, Symetrix Inc has built a reputation for innovation, sound quality, and craftsmanship. With its focus on craftsmanship, performance, and the most significant degree of customer satisfaction while adhering to their values, the company's award-winning technical support and customer care ensure that customers receive the highest level of service.

Talking about Symetrix's collaboration with Alphatec, Jim Newhouse, Director of International Sales, Symetrix Inc, said," We are excited to bring our cutting-edge audio solutions to India. The size and the growth velocity of the Indian AV industry make India an important market for us. We are also thrilled to collaborate and fuel our strength with Alphatec to offer deliver a high-performance audio experience to our customers."

Regarding the association, Devasis Barkataki, Founder and Managing Director of Alphatec, said, "Symetrix's track record of innovation and commitment to delivering high-performance AV solutions align perfectly with our values and goals. Together, we aim to empower the Indian AV market with cutting-edge technologies and provide our customers with superior audio hardware, software, and AV control systems. This collaboration represents a significant step towards revolutionizing the industry and meeting the unique demands of our Indian customers."

By combining Symetrix's expertise in AV technology with Alphatec's local market knowledge and network, the collaboration aims to provide enhanced support and superior AV solutions to customers in India. This partnership further aims to offer enhanced accessibility to a diverse range of high-quality audio products, namely the xIO XLR-Series, the T-7 Glass touchscreen, and the AV-Ops Center remote monitoring platform.

As Symetrix continues to expand its global footprint and drive innovation, customers can expect a continued focus on research and development, ensuring the delivery of advanced AV processing and control solutions. The company remains dedicated to upholding its reputation for excellence and providing award-winning technical support and customer care to clients worldwide. Prominently known for engineering audio tools that deliver studio-quality sound, Symetrix Inc is a 40+ year old brand and sold in over 60 countries.

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