Current Issue : May - June 2022
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Articles May-Jun 2022

PALM AV-ICN Exhibitor ListingNew!

Exhibitor Listing

Exhibitors spent three fruitful days at the PALM AV-ICN 2022, showcasing latest products and solutions. Browse through the list of all 2022 PALM AV-ICN exhibitors. Exhibitor information is provided solely for the use of attendees to search for brands /products / services offered by exhibiting companies.... read more

Articles May-Jun 2022

TOP 50 PRODUCTS & TECHNOLOGYNew!

Global Pro Sound & Light Technology
TOP 50 PRODUCTS & TECHNOLOGY

PALM has selected the Top 50 Pro Audio and Lighting Products & Technology, trending in the National and / or international markets. The demand for advanced technology has made the industry competitive with global brands unveiling the latest product technology and new versions of equipment with upgraded ... read more

Articles May-Jun 2022

OUTSTANDING CONTRIBUTION TO THE PRO AUDIO INDUSTRYNew!

Glimpse of One of The Plants at Noida, U.P.

This year PALM + AV-ICN is honouring the AHUJA FAMILY for their Leadership of over Eight Decades in the Pro Audio Industry with the Lifetime Contribution to The Pro Audio Industry Award at the PALM Sound & Light awards. This award recognizes over Eighty Years of innovation, quality & reliability of brand AHUJA in meeting the demands of Pro Audio products in India. This award acknowledges their commitment to... read more

Articles May-Jun 2022

AV ARCHITECT OF THE YEARNew!

Awarded for highest standards in adopting best innovation and vision in AV Architecture This award has been instituted for an AV Architect chosen by AV-ICN platform to be recognized for the quality of his body of work, incorporating the best innovation and vision in AV architecture. In this feature, we highlight one of the most prestigious projects accomplished by Narendra Naidu - The Statue of Unity... read more

Articles Mar-Apr 2022

PALM AV-ICN 2022 SHOW PREVIEWNew!

PALM Expo was launched in 2001, in response to the top music recording engineers in Bombay desiring a dedicated pro audio expo. Bombay was the music recording capital and Bollywood Bombay boasted of the big studios and big sound rental companies and the beginning of the big stage... read more

Articles Mar-Apr 2022

Milind Raorane Sets the Tone at ToyRoom MumbaiNew!

ToyRoom outfitted its second outpost in Mumbai with Electro-Acoustic Design Consultant Milind Raorane to deploy a comprehensive Sound and Audio design that would enhance the unapparelled ambience of the nightclub. PALM +AV-ICN Reports.
Nex Protection Technology

Located in Kalina, Mumbai, Toy-Room Mumbai is established on the premises of the vibrant and stylish Grand Hyatt, one of Mumbai's sophisticated leisure and business... read more

Articles Mar-Apr 2022

Post Pandemic Video Conferencing RiseNew!

Abdul Waheed is the Managing Director at EYTE Technologies. A CTS holder from Avixa, Member of the Certificate Committee of AVIXA, has been in the AV industry for more than two decades, delivering many successful projects across various segments. Abdul gives his overview of the video-conferencing industry and the latest market trends.

ommunication, the human connection is the key to personal and professional success. It is very important to have effective communication... read more

Articles Mar-Apr 2022

The CHORDFATHER Experience New!

Neumann's first Studio Monitor Experience Center in Mumbai
Nex Protection Technology

Recently Neumann in collaboration with well-known music composer, producer, sound engineer, and live engineer, Sunny M.R.'s Chordfather Productions announced the launch of its exclusive Studio Monitor Experience Center for audio professionals... read more

Articles Jan-Feb 2022

Understanding the Dynamic Evolution of Projection Technology with NEC New!

Humans have always wanted to bring their imagination to life. Introducing 2K / 4K projectors that deliver superior colors’ and high resolution has made that possible.
Nex Protection Technology

The high detail, true color rendition and cinema-like quality video of projectors are being leveraged by Artists, museums, schools and businesses alike to educate, attract and engage customers or to uplift and inspire people in new and innovative ways...... read more

Articles Jan-Feb 2022

Integrated System Design Crafts a Savvy Aural Experience Hot!

HARMAN Professional Solutions & ISD install a comprehensive Aural setup at Pass Code Hospitality newly opened restaurants.
Integrated System Design

When Pass Code Hospitality opened three new bustling restaurants in Lower Parel, Mumbai, they reached out to HARMAN Professional Solutions and Integrated System Design to deploy a comprehensive Aural setup that enhanced each restaurant's theme well....... read more

Articles Jan-Feb 2022

Star Dimensions India accomplishes STATE-OF-THE-ART- LIGHTING ARCHITECTURE for the "BANDRA WONDERLAND" project in Mumbai New!

Ashish Mehta & Becket Tundatil Creatively Execute Seamless Architectural Lighting Design at the Iconic Bandra-Worli Sea Link.
Bandra-Worli Sea

Between 24th December 2021 and 2nd January 2022, the project came alive as the sun set on the city - with the entire 1.5 km of the Bandra Reclamation promenade being engulfed in specially themed displays that emphasized the four different seasons of the year, boasting different eye-catching..... read more

Articles Jan-Feb 2022

Understanding the Pro-Audio Market with Sennheiser New!

Sennheiser is a leading manufacturer of headphones, loudspeakers, microphones, and wireless transmission systems and has been creating unique sound experiences for customers. PALM+ AV-ICN got in touch with Vipin Pungalia, Director, Sales - Pro Audio & Country Manager, Sennheiser - India, to learn more about the company's plans for the Indian market.
Vipin Pungalia Pro Audio Country Manager Sennheiser

The live music industry had seen a boom before the third wave of COVID stuck. What are the current industry sentiments, and do you think that the industry is poised to see a boom again? India has always been a music-loving country, for global as well as local artists..... read more


Show More

New audio experience now streaming on Netflix Atmos Studio Music Mix Setup in New Delhi

Sennheiser AMBEO 2-Channel Spatial Audio adds exciting sound for viewers without the need for a surround system and gives full control to the re-recording mixer


Netflix and audio specialist Sennheiser have announced a massive audio improvement for all viewers that access streaming (OTT) content with standard stereo equipment: AMBEO 2-Channel Spatial Audio is now streaming on Netflix and delivers an incredibly immersive audio experience with standard stereo speakers. The AMBEO 2-Channel Spatial Audio renderer translates original immersive mixes into 2-channel audio with a spatial experience far beyond stereo. During development, Sennheiser worked with Netflix and other industry partners to fine-tune the system, which is now available to license from Sennheiser. Netflix is the first streaming platform to deliver this significantly improved experience for select titles.

Surveys among viewers have shown that OTT customers often access content with standard stereo equipment - be it on a mobile while traveling, when casually watching via a tablet, or because the home listening space does not allow for a full surround sound set-up. While in the past these viewers were unable to benefit from the growing amount of music and films produced in Dolby Atmos or MPEG-H Audio, the AMBEO 2-Channel Spatial Audio feature has now changed this.

Netflix's Stranger Things Season 4 benefits from new audio experience

AMBEO 2-Channel Spatial Audio is a two-channel rendering of an immersive mix that is a drop-in replacement for stereo. It provides an improved audio experience wherever stereo is delivered today, be it standard TV sets, stereo systems, headphones, tablets, or laptops. Netflix is the first streaming platform to deliver this significantly improved experience: On select titles, like Season 4 of Stranger Things, Netflix has made AMBEO 2-Channel Spatial Audio the default stream for any two-channel usage. Netflix viewers watching on a stereo system will automatically receive an improved and enhanced spatial experience - no user changes required.


Netflix

Netflix goes the extra mile for its viewers - the OTT provider is the world's first to offer AMBEO 2-Channel Spatial Audio to its customers. The first title to benefit from this enhanced spatial audio experience is Season 4 of Stranger Things. Poster courtesy of Netflix.


"Sennheiser firmly believes in the immersive future of audio," says Dr Renato Pellegrini of Sennheiser's AMBEO team. "Creators all over the globe have been using our tools to create outstanding immersive works, pushing the boundaries of music and film production. With AMBEO 2-Channel Spatial Audio, we are now taking the next step - making this new audio reality accessible to everyone."

Drawing on Sennheiser's decades of research and innovation in immersive sound, AMBEO 2-Channel Spatial Audio provides immersion far beyond what two-channel speaker systems can normally deliver, but without impacting the mix or tonal balance.

According to Scott Kramer, Manager for Sound Technology at Netflix, "We feel AMBEO Spatial Audio offers a meaningful improvement for Netflix members. Re-recording mixers often tell me that it better translates their detailed immersive mix work to stereo. Crucially, this process preserves the original sound mix and respects creative intent with a remarkably clean sound."


From standard stereo mixdown (left) to full AMBEO effect (right): re-recording mixers can fully control and fine-tune the spatialization

From standard stereo mixdown (left) to full AMBEO effect (right): re-recording mixers can fully control and fine-tune the spatialization


Options for fine-tuning

"What sets Sennheiser apart from other solutions is that the AMBEO rendering respects the original mix, tonal balance and dialog integrity, which is exactly what the re-recording mixer is looking for," explains Pellegrini. "The processing is in line with Sennheiser's reputation to deliver tools that are 'transparent' and do not interfere with the original sound. In a nutshell: Sennheiser 2-Channel Spatial Audio seeks to translate mixer intent, not to overpower it."

The rendering software runs in the streaming service's cloud-based encoding pipelines and produces AMBEO 2-Channel Spatial Audio from existing ADM or IAB files, both industry-standard, open formats. It does not require another separate mix. A preview tool enables the re-recording mixer to compare stereo to AMBEO during postproduction and adjust the rendering settings by stems/groups. The renderer offers patented granular control of the spatialization, ranging from full AMBEO effect to standard stereo mixdown, while specific channels can be excluded from modification. For example, dialog can be preserved 100%, or modified slightly to match neighboring immersive scenes.


The preview tool of the AMBEO 2-Channel Spatial Audio rendering software. The Object Viewer window at the bottom right shows fixed loudspeaker positions at the edges and individual renderings as blue dots. Pale dots are elevated sound sources

The preview tool of the AMBEO 2-Channel Spatial Audio rendering software. The Object Viewer window at the bottom right shows fixed loudspeaker positions at the edges and individual renderings as blue dots. Pale dots are elevated sound sources


Total loudness is preserved, too, and a music mix can be kept for left and right channels while adding the immersive AMBEO rendering to all other channels. Naturally, all signals are properly time-aligned to match the original content.

For an up-to-date list of content available in AMBEO Spatial Audio, simply enter "Spatial Audio" in the Netflix search field. Learn more at www.sennheiser.com/ambeo-spatial-audio

Current Issue : May - June 2022
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