Current Issue : March - April 2022
Read/Download

OR

Flipbook

OR

To The FREE Digital Magazine And Newsletters

Articles Mar-Apr 2022

PALM AV-ICN 2022 SHOW PREVIEWNew!

PALM Expo was launched in 2001, in response to the top music recording engineers in Bombay desiring a dedicated pro audio expo. Bombay was the music recording capital and Bollywood Bombay boasted of the big studios and big sound rental companies and the beginning of the big stage... read more

-->

Articles Mar-Apr 2022

Milind Raorane Sets the Tone at ToyRoom MumbaiNew!

ToyRoom outfitted its second outpost in Mumbai with Electro-Acoustic Design Consultant Milind Raorane to deploy a comprehensive Sound and Audio design that would enhance the unapparelled ambience of the nightclub. PALM +AV-ICN Reports.
Nex Protection Technology

Located in Kalina, Mumbai, Toy-Room Mumbai is established on the premises of the vibrant and stylish Grand Hyatt, one of Mumbai's sophisticated leisure and business... read more

Articles Mar-Apr 2022

Post Pandemic Video Conferencing RiseNew!

Abdul Waheed is the Managing Director at EYTE Technologies. A CTS holder from Avixa, Member of the Certificate Committee of AVIXA, has been in the AV industry for more than two decades, delivering many successful projects across various segments. Abdul gives his overview of the video-conferencing industry and the latest market trends.

ommunication, the human connection is the key to personal and professional success. It is very important to have effective communication... read more

Articles Mar-Apr 2022

The CHORDFATHER Experience New!

Neumann's first Studio Monitor Experience Center in Mumbai
Nex Protection Technology

Recently Neumann in collaboration with well-known music composer, producer, sound engineer, and live engineer, Sunny M.R.'s Chordfather Productions announced the launch of its exclusive Studio Monitor Experience Center for audio professionals... read more

Articles Jan-Feb 2022

Understanding the Dynamic Evolution of Projection Technology with NEC New!

Humans have always wanted to bring their imagination to life. Introducing 2K / 4K projectors that deliver superior colors’ and high resolution has made that possible.
Nex Protection Technology

The high detail, true color rendition and cinema-like quality video of projectors are being leveraged by Artists, museums, schools and businesses alike to educate, attract and engage customers or to uplift and inspire people in new and innovative ways...... read more

Articles Jan-Feb 2022

Integrated System Design Crafts a Savvy Aural Experience Hot!

HARMAN Professional Solutions & ISD install a comprehensive Aural setup at Pass Code Hospitality newly opened restaurants.
Integrated System Design

When Pass Code Hospitality opened three new bustling restaurants in Lower Parel, Mumbai, they reached out to HARMAN Professional Solutions and Integrated System Design to deploy a comprehensive Aural setup that enhanced each restaurant's theme well....... read more

Articles Jan-Feb 2022

Star Dimensions India accomplishes STATE-OF-THE-ART- LIGHTING ARCHITECTURE for the "BANDRA WONDERLAND" project in Mumbai New!

Ashish Mehta & Becket Tundatil Creatively Execute Seamless Architectural Lighting Design at the Iconic Bandra-Worli Sea Link.
Bandra-Worli Sea

Between 24th December 2021 and 2nd January 2022, the project came alive as the sun set on the city - with the entire 1.5 km of the Bandra Reclamation promenade being engulfed in specially themed displays that emphasized the four different seasons of the year, boasting different eye-catching..... read more

Articles Jan-Feb 2022

Understanding the Pro-Audio Market with Sennheiser New!

Sennheiser is a leading manufacturer of headphones, loudspeakers, microphones, and wireless transmission systems and has been creating unique sound experiences for customers. PALM+ AV-ICN got in touch with Vipin Pungalia, Director, Sales - Pro Audio & Country Manager, Sennheiser - India, to learn more about the company's plans for the Indian market.
Vipin Pungalia Pro Audio Country Manager Sennheiser

The live music industry had seen a boom before the third wave of COVID stuck. What are the current industry sentiments, and do you think that the industry is poised to see a boom again? India has always been a music-loving country, for global as well as local artists..... read more


Show More

"Apart From Education and Giving People Access to Professional Training, It's also about Bringing the Community Together and that's a Really Important Aspect in a Growing Industry"

-Wendy Griffiths, Vice President Global Development


Mumbai’s AV Consultants and Integrators congregated at CEDIA's Training & Tech Summit Event held from 7th to 9th August at the MCA Club in Bandra, Mumbai. AV-ICNx caught up with CEDIA members present at the event, studiously attending all tactical sessions. Smlta Ral caught up with Wendy Griffiths - Vice President Global Development for CEDIA, at the sidelines of the event to find out more about CEDIA's activities in India.


What is CEDIA's Primary Focus at this moment?

Establishing CEDIA as an entity outside of the two core countries of the UK and the US is the agenda. Wehave four focus countries for development within this strategy at the moment which is Australia, India, Canada and Mexico.

What do you think about India as a market?

It's amazing! It seems to be really buoyant. One of the things that September - October 2019 amaze me is what I learn from the peer group discussions that take place. Everyone here has an altruistic

wish to grow the industry and grow more efficiently. They are quite happy to work together with competitors to make that happen which is a great thing for me to see.


Smita Rai with Wendy Griffith at Cedia’s Training & Tech Summit Event held in Mumbai


How many members do you have in India?

50, as of March this year. We always dealt with India out of the UK office and from end of March this year we had Roopesh Shah come on board, so now we have a dedicated resource in India. I think he's going to make a huge difference. We've certainly seen a massive increase this year with sponsorship and with attendance for this event but also we've had six member companies renewing off the back of this event.

What Is the schedule for the ongoing Tech Summit?

We started the summit this week on Tuesday, 6th August, with what we call as the CEDIA Accredited

Presenter training. This was a training course for eight people who we have identified as subject matter experts. We took them through presentation skills training so they could become senior presenters for us and actually offer education for us on a regular basis. Up to now, we've been very dependent on international presenters and subject matter experts coming over, which is fine. We want to continue to do that, but we also want to have local subject matter experts who can actually offer education for

us on a regular basis. We want to get as many people trained as possible and get people through certification exams and get the core curriculum out to the Indian market

Yesterday, Wednesday, 7th August we held our Manufacturer Product Training Tech Summit So that was an event where we had an attendance of probably about 110 to 120 at the peak of the day. We had 10 sponsors and they did manufacturer product training. CEDIA had all the sponsors talk about their latest products.

I did a presentation on Working with Design Professionals like architects and interior designers. We had a gentleman from the IIID come over to understand more about what CEDIA does and how we can work with the IIID to raise awareness amongst Interior designers. We wrapped up the day with a networking event for everyone to get together.

Today (Thursday, 8th August) we are following up with the core curriculum. In the morning we had Project Management training for high performance Cinema Projects and in the afternoon we had Advanced Lighting Design training for Cinema Designers. In another room, we had the network training going on. We had Peter Aylett who is our international presenter doing the Project Management course and the lighting course and Rajeev Jain from Play Technologies who is our local presenter doing the network training for us. Tomorrow, we'll continue with more advanced networking training and an acoustics workshop.

How many events does CEDIA do in India in a year and how long have you been having these events here in India?

At the moment, we do our own standalone events, generally two in a year, but we're actually looking at a format for next year wherein we can do one big event and then a number of smaller satellite events to support that. We want to concentrate our efforts on one bigger event a year to get the industry together. It was commented last night that this is about the only time that the industry gets together and this is one of the core roles of CEDIA. Apart from education and giving people access to professional training, it's also about bringing the community together and that's a really important aspect in a growing industry.

We have been doing these events in India for five years now and it's been continuing to evolve. We have been managing this very much out of the UK. So we'd come to India and do the events and then unfortunately there was no continuity in between which is where Roopesh now comes in.

This is the first time that we have done a four-day event, however. Some people have been here for four days, which is amazing. To take time out their business to do be here is phenomenal. Also, this year we found that it's been very regionally inclusive. We've had a lot of people from Bangalore and Delhi too; basically from all over which is again great.

“There are a couple of focuses for us in India. One is the Working Professionals Designs course. We also want to really start developing what we call our SEO high CEDIA Outreach Instructor programme. We call it CEP over here - Continued Education programme.”

Your future plans for India?

There are a couple of focuses for us in India. One (and it started off pretty much yesterday) is the Working Professionals Designs course. We also want to really start developing what we call our SEO high CEDIA Outreach Instructor programme. We call it CEP over here - Continued Education Programme.

The programme enables members to develop relationships with interior designers and architects and gives CEDIA members a platform to get in front of these very valuable professionals and talk to them about what they can do and how they can enhance their client's lifestyles. The programme helps raise awareness of CEDIA, its members, and the home technology industry to design professionals.

That's a big part of what we want to do.

The other part is we really want to continue with the development of education and professionalism in the market. We push with certification exams and we have certification for technical design and networking. The focus for us going forward is getting people up to certified levels in those disciplines.

The other discussions we are having is on how we can educate people at that college and university levels and even maybe the school level about the opportunities available to have a career in this industry. We want to try to bring new people into the industry who want to build a career in this area.

Archives

Palm Expo Magazine Jan Feb 2022 Palm Expo Magazine Jan Feb 2022
X