Current Issue : May - June 2022
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Articles May-Jun 2022

PALM AV-ICN Exhibitor ListingNew!

Exhibitor Listing

Exhibitors spent three fruitful days at the PALM AV-ICN 2022, showcasing latest products and solutions. Browse through the list of all 2022 PALM AV-ICN exhibitors. Exhibitor information is provided solely for the use of attendees to search for brands /products / services offered by exhibiting companies.... read more

Articles May-Jun 2022

TOP 50 PRODUCTS & TECHNOLOGYNew!

Global Pro Sound & Light Technology
TOP 50 PRODUCTS & TECHNOLOGY

PALM has selected the Top 50 Pro Audio and Lighting Products & Technology, trending in the National and / or international markets. The demand for advanced technology has made the industry competitive with global brands unveiling the latest product technology and new versions of equipment with upgraded ... read more

Articles May-Jun 2022

OUTSTANDING CONTRIBUTION TO THE PRO AUDIO INDUSTRYNew!

Glimpse of One of The Plants at Noida, U.P.

This year PALM + AV-ICN is honouring the AHUJA FAMILY for their Leadership of over Eight Decades in the Pro Audio Industry with the Lifetime Contribution to The Pro Audio Industry Award at the PALM Sound & Light awards. This award recognizes over Eighty Years of innovation, quality & reliability of brand AHUJA in meeting the demands of Pro Audio products in India. This award acknowledges their commitment to... read more

Articles May-Jun 2022

AV ARCHITECT OF THE YEARNew!

Awarded for highest standards in adopting best innovation and vision in AV Architecture This award has been instituted for an AV Architect chosen by AV-ICN platform to be recognized for the quality of his body of work, incorporating the best innovation and vision in AV architecture. In this feature, we highlight one of the most prestigious projects accomplished by Narendra Naidu - The Statue of Unity... read more

Articles Mar-Apr 2022

PALM AV-ICN 2022 SHOW PREVIEWNew!

PALM Expo was launched in 2001, in response to the top music recording engineers in Bombay desiring a dedicated pro audio expo. Bombay was the music recording capital and Bollywood Bombay boasted of the big studios and big sound rental companies and the beginning of the big stage... read more

Articles Mar-Apr 2022

Milind Raorane Sets the Tone at ToyRoom MumbaiNew!

ToyRoom outfitted its second outpost in Mumbai with Electro-Acoustic Design Consultant Milind Raorane to deploy a comprehensive Sound and Audio design that would enhance the unapparelled ambience of the nightclub. PALM +AV-ICN Reports.
Nex Protection Technology

Located in Kalina, Mumbai, Toy-Room Mumbai is established on the premises of the vibrant and stylish Grand Hyatt, one of Mumbai's sophisticated leisure and business... read more

Articles Mar-Apr 2022

Post Pandemic Video Conferencing RiseNew!

Abdul Waheed is the Managing Director at EYTE Technologies. A CTS holder from Avixa, Member of the Certificate Committee of AVIXA, has been in the AV industry for more than two decades, delivering many successful projects across various segments. Abdul gives his overview of the video-conferencing industry and the latest market trends.

ommunication, the human connection is the key to personal and professional success. It is very important to have effective communication... read more

Articles Mar-Apr 2022

The CHORDFATHER Experience New!

Neumann's first Studio Monitor Experience Center in Mumbai
Nex Protection Technology

Recently Neumann in collaboration with well-known music composer, producer, sound engineer, and live engineer, Sunny M.R.'s Chordfather Productions announced the launch of its exclusive Studio Monitor Experience Center for audio professionals... read more

Articles Jan-Feb 2022

Understanding the Dynamic Evolution of Projection Technology with NEC New!

Humans have always wanted to bring their imagination to life. Introducing 2K / 4K projectors that deliver superior colors’ and high resolution has made that possible.
Nex Protection Technology

The high detail, true color rendition and cinema-like quality video of projectors are being leveraged by Artists, museums, schools and businesses alike to educate, attract and engage customers or to uplift and inspire people in new and innovative ways...... read more

Articles Jan-Feb 2022

Integrated System Design Crafts a Savvy Aural Experience Hot!

HARMAN Professional Solutions & ISD install a comprehensive Aural setup at Pass Code Hospitality newly opened restaurants.
Integrated System Design

When Pass Code Hospitality opened three new bustling restaurants in Lower Parel, Mumbai, they reached out to HARMAN Professional Solutions and Integrated System Design to deploy a comprehensive Aural setup that enhanced each restaurant's theme well....... read more

Articles Jan-Feb 2022

Star Dimensions India accomplishes STATE-OF-THE-ART- LIGHTING ARCHITECTURE for the "BANDRA WONDERLAND" project in Mumbai New!

Ashish Mehta & Becket Tundatil Creatively Execute Seamless Architectural Lighting Design at the Iconic Bandra-Worli Sea Link.
Bandra-Worli Sea

Between 24th December 2021 and 2nd January 2022, the project came alive as the sun set on the city - with the entire 1.5 km of the Bandra Reclamation promenade being engulfed in specially themed displays that emphasized the four different seasons of the year, boasting different eye-catching..... read more

Articles Jan-Feb 2022

Understanding the Pro-Audio Market with Sennheiser New!

Sennheiser is a leading manufacturer of headphones, loudspeakers, microphones, and wireless transmission systems and has been creating unique sound experiences for customers. PALM+ AV-ICN got in touch with Vipin Pungalia, Director, Sales - Pro Audio & Country Manager, Sennheiser - India, to learn more about the company's plans for the Indian market.
Vipin Pungalia Pro Audio Country Manager Sennheiser

The live music industry had seen a boom before the third wave of COVID stuck. What are the current industry sentiments, and do you think that the industry is poised to see a boom again? India has always been a music-loving country, for global as well as local artists..... read more


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Bose Professional Forges Beautiful melodies at Hammer & Song, Mumbai


The Luxurious seating arrangement of Hammer & Song installed with multiple number of RoomMatch RMU108 multi-utility loudspeakers as fills with Room¬Match RMS 218 dual 18” and MB24 dual 12” subwoofer.


For the beautiful people of the magnetic city that never sleeps (read Mumbai!), there’s a new dining and nightlife destination in town, and it’s already singing tunes that locals just can’t seem to get enough of! The venue – Hammer & Song.

Sporting a space that expands roughly 4500 sq.ft in area spread across a ground level and a mezzanine, and complete with a luxurious seating, a smacking stretch bar, a luscious open area, cozy group seating arrangement, and a tucked away DJ booth, Hammer & Song - located within the premises of the plush World Trade Centre in the upmarket Cuffe Parade area – is one of Mumbai’s latest hotspot where one can experience comfortable fine dining, an enchanting ambience, and a night that progresses from leisure lounging to a groovy party experience quite subliminally.

Considered as THE place to let your hair down and just be yourself, Hammer & Song projects itself as one of the few truly engaging dining and nightlife destinations in the city; proudly flaunting how different it is from other venues, as it engages visitors like no other and keeps their spirits high through-out.

In terms of the ambience, almost everything about the place spells chic including the décor and furniture – a big hit with the crowd is the stretch-corner bar which is spotted busy almost all through the night. The décor exudes a characteristic air which is evidently upmarket yet surprisingly inviting as it eases patrons into the space and sets the mood up for a fun night.


Fun never happens on an empty stomach, and the guys at Hammer & Song know this all too well. So they’ve created an interesting FnB menu which is as much fun as the other fun stuff around the place. Popular cocktails, Vodka, Rum, Tequila, Whisky and Liquours, with designed finger-food munchies form the house favourites that provide body fuel for a night full of grooving and dancing.

But when the music takes over, Hammer & Song turns into an even more attractive delight.

A key component of the engaging the crowds is the music – which not only entices people to visit (and keep them coming back for more again and again!), but also ensures that they’d never want to leave once they’re in. With genres ranging from soft comfortable lounge music, to Deep Electronic to Hip-Hop and Commercial; Hammer & Song lives up to the hype as Mumbai’s premium destination that dishes out some of the best music in the city.

But what makes the music even more stunning is the quality of the sound experience thanks to the club’s awesome, amazing and comprehensive audio system from the world’s leading professional audio brand – Bose Professional!

The massively effective and efficient Bose Professional scheme at Hammer & Song involves a carefully designed system comprising products from the brand’s famed line of install products which have been chosen specifically to meet the venue’s aural requirements that were derived from commissioning a detailed acoustical analysis of the space. Each of loudspeakers across both levels of the venue have been are strategically placed, and meticulously aligned and calibrated to ensure even distribution and optimum coverage of Bose’ signature crystal clear and impactful sound performance throughout the venue.


The all Bose Professional loudspeaker scheme – designed and integrated by reputed Mumbai-based consultant Milind Raorane with key support from Bose Professional’s technical team – involves the deployment of multiple units of Assymetrical RoomMatch modules as the primary FOH reinforcement at the ground floor level, with multiple numbers of the RoomMatch RMU108 multi-utility loudspeakers distributed as fills. Critical low frequency fidelity here is derived through RoomMatch RMS 218 dual 18” subwoofers used in tandem with Modular Bass MB24 dual 12” subwoofers. The mezzanine level, on the other hand, features multiple numbers of the RoomMatch RMU208 and RoomMatch RMU108 multi-utility loudspeakers along with the Modular Bass MB210 compact dual 10” subwoofers, delivering the full-range of Bose’ signature top quality sound. The loudspeaker setup is powered through the ever powerful and efficient PowerMatch PM8500 amplifiers, with a unit of the ControlSpace ESP4120 control unit shouldering the complete loudspeaker processing and management gamut.

Milind delves into details of the audio scheme at the venue, sharing “When the owners first met with me and discussed about the venue, the first thing they mentioned to me was the need for an absolutely adept sound system; cost not-withstanding. The idea was to have a system that would deliver optimum performance and do justice to the wide range of music that the venue planned to host. This involved live instrumental performances to soft rock to hard-hitting electronic music and everything else in between. Considering the physical dimensions of the space, the most critical aspect for us to ensure that we have a system with loudspeakers that were not just aesthetically pleasing, but also delivered power with optimum dispersion in a manner that would cover the entire venue. The owners had a vast portfolio of brands and products to choose from, but eventually unanimously agreed on the Bose Professional system comprising the RoomMatch and RoomMatch Utility series of loudspeakers as this was the only system that perfectly met the acoustic requirements of the venue and the quality and performance demands of the owners and management. Precise positioning of the speakers allows us to cover the entire space, and, also effectively solve aural issues arising due to the ceiling height of the venue. Plus, with Bose’s Powermatch series of amplifiers powering the loudspeakers and the ControlSpace ESP unit taking care of end to end processing and loudspeaker management – this comprehensive Bose system has created a lasting positive impact that’s left the venue’s patrons enthralled and the management extremely pleased!”

Amrish Arora – owner of Hammer & Song talks about the venue asserting its mark in Mumbai as a place that delivers the complete experience, saying “Hammer & Song is all about the experience, and I’m proud to say that’s exactly what we deliver. Our in-house service team have done a fantastic job of delivering the best sip & dine experience in the city, and they continue to do so every single day. That apart, the music and sound at Hammer & Song is absolutely spot on! The place sounds brilliant with our new Bose system – it warms our hearts and gives me goosebumps!! And we’re overjoyed to hear compliments that pouring in from our patrons about how lively the place sounds and feels. All the individual teams that have worked on this project have done a fantastic job in their individual capacities – and it just shows. The place is always busy, and our patrons are always having a great time! What more could we ask for!”

Vibhor Khanna – Country Manager – SAARC, Bose Professional expressed his thoughts about the brand’s association with Hammer & Song as he asserted, “Hammer & Song is so elegant and beautiful yet so refreshing and fun as a venue, and it is an absolute honour and privilege for Bose Professional to be a part of it. Sincere thanks and appreciation to the entire management at Hammer & Song for investing their faith in our brand; and a a big mention of commendation to the audio commissioning team including our partner Mr Milind Raorane and our in-house technical team and regional sales & support team members, for concluding a great job with the audio solution at Hammer & Song. We are proud to deliver world-class audio to a truly world-class destination like Hammer & Song.”

Current Issue : May - June 2022
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