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Articles May - June 2019

THE FAMOUS STORY

Armed with a degree in Marketing and Finance and International Business from University of Strathclyde in Glasgow, and Aston University respectively, and after learning the dynamics of the Indian business world at Fanatic Sports and GVK..... read more

FIXINTOGETMIXIN with Brad Divens

Renowned FOH engineer Brad Divens who is currently mixing for Enrique Iglesias and has mixed for Linkin Park, Garbage, Cyndi Lauper, HIM, Bob Seger and countless others in the past, was in Mumbai for doing what he loves to do most...... read more

BToS Productions - The Rising Star

Nazeef Mohommed, the frontman of an immensely young, passionate and growing enterprise – BToS Productions talks to Ankita Bhadrawale about their overall plans for the future and his recipe to designing, curating and executing the event..... read more

The Next Dimension Of Stage Production

Popularly referred to as India’s equivalent of the Academy Awards; the 64th edition of the Filmfare Awards, presented by The Times Group, continued its legacy of honouring artistic and technical excellence in the Hindi film industry of India......... read more

Complete Audio Solutions from Honeywell

Honeywell is the new entrant on the block in the professional sound segment with ‘Honeywell ProSound’. The series is a perfect adjacency to Honeywell’s current PAVA business offering solutions to new verticals like hospitality, entertainment...... read more

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Solid State Logic Joins Audiotonix


Audiotonix has announced the acquisition of Solid State Logic (SSL) as part of its expanding Group that already includes leading audio brands DiGiCo, DiGiGrid, Calrec and Allen & Heath. The deal brings together the top flight of the world’s mixing console companies.

James Gordon CEO of Audiotonix says, “We are growing the Audiotonix Group with professional audio brands that have exceptional technology, committed people and a real passion for what they do. With their incredible history and reputation, their enthusiasm and loyal customer base, SSL is ideally placed to be the next partner in the group. The whole group will benefit by having SSL as an integral part of the team going forward. Having their help to further expand our international reach, technology and customer base will be a lot of fun.”

Antony David, MD of Solid State Logic, added, “I am very proud of the achievements our team have made to date with the expansion of SSL. To reach our full potential we need the support and resources of a larger group to help us achieve our aspirations. In Audiotonix we have found a partner that is as fiercely obsessed about audio, products and customer service as we are. Audiotonix’ success in investing in and nurturing similar audio focused businesses was crucial to us. Once we got talking, we quickly discovered that this was something we both wanted to happen.”

Peter Gabriel, the majority shareholder in Solid State Logic, becomes an investor in Audiotonix as part of the transaction. He added, “My relationship with SSL began as a user, a customer and then as part owner. SSL has always made wonderful innovative equipment that encourages creativity and I got involved because I never wanted to imagine a world without SSL. It is obvious with this sale that there are many in this growing Audiotonix group that are as nuts about new tech and good audio as we are. Each manufacturer has their own particular markets, strengths and idiosyncrasies but through collaboration, there will be a lot of opportunities to spread knowledge and skills to benefit the group as a whole. I am also excited by what could be created by all these new potential synergies so I have chosen to use a chunk of the sale money to invest in this newly expanded version of Audiotonix. I wish Audiotonix and all who now sail in her, every success.”


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