Top 50 Innovations Of 2018

Articles May - June 2019

THE FAMOUS STORY

Armed with a degree in Marketing and Finance and International Business from University of Strathclyde in Glasgow, and Aston University respectively, and after learning the dynamics of the Indian business world at Fanatic Sports and GVK..... read more

FIXINTOGETMIXIN with Brad Divens

Renowned FOH engineer Brad Divens who is currently mixing for Enrique Iglesias and has mixed for Linkin Park, Garbage, Cyndi Lauper, HIM, Bob Seger and countless others in the past, was in Mumbai for doing what he loves to do most...... read more

BToS Productions - The Rising Star

Nazeef Mohommed, the frontman of an immensely young, passionate and growing enterprise – BToS Productions talks to Ankita Bhadrawale about their overall plans for the future and his recipe to designing, curating and executing the event..... read more

The Next Dimension Of Stage Production

Popularly referred to as India’s equivalent of the Academy Awards; the 64th edition of the Filmfare Awards, presented by The Times Group, continued its legacy of honouring artistic and technical excellence in the Hindi film industry of India......... read more

Complete Audio Solutions from Honeywell

Honeywell is the new entrant on the block in the professional sound segment with ‘Honeywell ProSound’. The series is a perfect adjacency to Honeywell’s current PAVA business offering solutions to new verticals like hospitality, entertainment...... read more

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AUDAC signs a Strategic Partnership with KEI HiFi for the distribution of Professional Audio Products


AUDAC has announced a new partnership with India’s leading audio distributor KEI HiFi for the exclusive distribution of AUDAC audio products. KEI, which has over 200 trade partners across the country, is already established in the distribution of high quality home audio products.

The addition of AUDAC, to KEI HiFi’s portfolio will enable them to effectively serve the market and meet the demand for professional audio equipment in the Indian Market.

Since beginning, a company, committed to deliver reliable and great-sounding solutions in Belgium, AUDAC has evolved to become one of the world’s most innovative audio companies, specialising in commercial audio and an AV solution that make a difference. With an extensive engineering team, AUDAC designs, engineers and manufactures market leading audio solutions. With a solid history of innovation including the world first steerable column array and the world’s first web based multimedia matrix. AUDAC offers a range of installed sound products that embrace technology and innovation that meet and exceed the demands of system integrators.

Likewise, KEI privately held Marketing and Distribution Company with exclusive distribution rights in India, established in 2006; being technology-based, growth-oriented today KEI enjoys the distinction of being the custodian of a number of world renowned brands - responsible for effectively managing the presence and growth of these brands in India. KEI has adopted a multi- pronged approach to growth - one is growth through increasing sales via growing our network and the other has been through getting complementary offerings together to strengthen our portfolio and enable us to offer greater value to our customers. Currently KEI has two divisions; first to focus on addressing the needs of Home Audio and Pro Audio market in the Indian market another is to Lighting that focuses on fulfilling the needs of High Mast & High Bay LED lighting market in India.

Sanjay G Chawla, founder, KEI HiFi, is passionate about quality sound.He understands the importance of putting together the right components to deliver quality sound for an application. This with the immense customer orientation that he and his team have established themselves in the market for, makes them a perfect AUDAC partner.

Mark Asselberghs, Export manager at AUDAC said: “KEI HiFi is the logical choice for AUDAC, given their strong position in the market complimented by their experienced staff. Their extensive geographic spread throughout the country will allow us to reach our customers effectively across the country both for sales – and technical support.”

Sanjay Chawla, founder, KEI hi-fi said:”We are very excited about the association as it gives us an opportunity to not only strengthen our offerings in the Professional audio segment but also bring into India the unique AUDAC experience through its innovative products and solutions”




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