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Articles Nov - Dec 2019

Dev Electronics – India’s Most Preferred Pro Audio Technologies partner!

Success can be elusive for many trying to make their presence felt in an increasingly crowded pro audio marketplace of channel partners, distributors, and dealers. This naturally entails embodying a certain boldness of spirit..... read more

DJs Scratching on Favourites

There is no better way than ending 2019 than listing out some of the best DJ gear from some of the best DJs in the country..... read more

SNL Pro Ups the Ante at the OnePlus Music Festival

Curated by OnePlus, the OnePlus Music Festival “merged the wonder of music and the power of technology” to bring an immersive experience at the DY Patil Stadium in Mumbai on 16th November..... read more

Sohel Dantes - Audio Systems Engineer of the Year

A career in live sound is now more competitive than ever, and few live sound engineers have been able to stand out and make their presence felt..... read more

Vibhor Khanna - Corporate Executive Excellence in the INDIAN PRO SOUND industry

PALM Sound & Light honoured VIBHOR KHANNA with the award for Corporate Executive Excellence in the Indian Pro Sound industry for changing the business model and setting up the distribution network for Bose in India....... read more

Ansata hosts Loudness Seminar with Avid, Dolby, and Netflix

On 11th October 2019, some of the most prominent audio industry professionals gathered in Mumbai for the Loudness Seminar hosted by Ansata..... read more

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ADJ Acquires Eliminator Lighting



Los Angeles based ADJ Products LLC has announced that it has acquired Eliminator Lighting in order to broaden even further its product range. All existing Eliminator Lighting fixtures are now available from ADJ USA, opening up the brand’s equipment catalog to all current ADJ dealers with immediate effect.

A well-established brand supplying affordable lighting and effects equipment to the DJ and club market for over fifteen years, Eliminator Lighting has an extensive product catalog that includes LED pars, moving heads and free-standing illuminated letters as well as fog and bubble machines. ADJ dealers will now be able to purchase these products alongside equipment from ADJ Lighting, American Audio and Avante Audio, allowing for consolidated orders to minimize shipping costs.

Eliminator Lighting’s long-serving Product Manager, Albert Paredes, will stay with the company ensuring continued excellent customer service for both existing Eliminator dealers and those who choose to stock the line for the first time now that it is available through ADJ distribution. Paredes has extensive experience in the lighting industry and is no stranger to ADJ, having worked in the company’s Service Department for many years prior to moving to Eliminator.

To welcome Eliminator Lighting to its new home at ADJ Products LLC it is to be re-branded with a sleek new logo. New products will continue to be added to the brand’s catalog, continuing its focus on providing affordable lighting and special effect products to event professionals that offer unbeatable value.

Commenting on the acquisition, President of the ADJ Group of Companies Toby Velazquez said, “This is an exciting development for ADJ Products LLC as Eliminator Lighting has a great range of value DJ products that fit into our diverse network of customers. It also means that the ADJ Group’s product catalog now covers every type of application and budget; ranging from Eliminator Lighting at entry level, to ADJ covering the mid-market and Elation Professional serving top-end theatrical and touring productions.”


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Current Issue - Nov - Dec 2019
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