Current Issue : May - June 2022
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Articles May-Jun 2022

PALM AV-ICN Exhibitor ListingNew!

Exhibitor Listing

Exhibitors spent three fruitful days at the PALM AV-ICN 2022, showcasing latest products and solutions. Browse through the list of all 2022 PALM AV-ICN exhibitors. Exhibitor information is provided solely for the use of attendees to search for brands /products / services offered by exhibiting companies.... read more

Articles May-Jun 2022

TOP 50 PRODUCTS & TECHNOLOGYNew!

Global Pro Sound & Light Technology
TOP 50 PRODUCTS & TECHNOLOGY

PALM has selected the Top 50 Pro Audio and Lighting Products & Technology, trending in the National and / or international markets. The demand for advanced technology has made the industry competitive with global brands unveiling the latest product technology and new versions of equipment with upgraded ... read more

Articles May-Jun 2022

OUTSTANDING CONTRIBUTION TO THE PRO AUDIO INDUSTRYNew!

Glimpse of One of The Plants at Noida, U.P.

This year PALM + AV-ICN is honouring the AHUJA FAMILY for their Leadership of over Eight Decades in the Pro Audio Industry with the Lifetime Contribution to The Pro Audio Industry Award at the PALM Sound & Light awards. This award recognizes over Eighty Years of innovation, quality & reliability of brand AHUJA in meeting the demands of Pro Audio products in India. This award acknowledges their commitment to... read more

Articles May-Jun 2022

AV ARCHITECT OF THE YEARNew!

Awarded for highest standards in adopting best innovation and vision in AV Architecture This award has been instituted for an AV Architect chosen by AV-ICN platform to be recognized for the quality of his body of work, incorporating the best innovation and vision in AV architecture. In this feature, we highlight one of the most prestigious projects accomplished by Narendra Naidu - The Statue of Unity... read more

Articles Mar-Apr 2022

PALM AV-ICN 2022 SHOW PREVIEWNew!

PALM Expo was launched in 2001, in response to the top music recording engineers in Bombay desiring a dedicated pro audio expo. Bombay was the music recording capital and Bollywood Bombay boasted of the big studios and big sound rental companies and the beginning of the big stage... read more

Articles Mar-Apr 2022

Milind Raorane Sets the Tone at ToyRoom MumbaiNew!

ToyRoom outfitted its second outpost in Mumbai with Electro-Acoustic Design Consultant Milind Raorane to deploy a comprehensive Sound and Audio design that would enhance the unapparelled ambience of the nightclub. PALM +AV-ICN Reports.
Nex Protection Technology

Located in Kalina, Mumbai, Toy-Room Mumbai is established on the premises of the vibrant and stylish Grand Hyatt, one of Mumbai's sophisticated leisure and business... read more

Articles Mar-Apr 2022

Post Pandemic Video Conferencing RiseNew!

Abdul Waheed is the Managing Director at EYTE Technologies. A CTS holder from Avixa, Member of the Certificate Committee of AVIXA, has been in the AV industry for more than two decades, delivering many successful projects across various segments. Abdul gives his overview of the video-conferencing industry and the latest market trends.

ommunication, the human connection is the key to personal and professional success. It is very important to have effective communication... read more

Articles Mar-Apr 2022

The CHORDFATHER Experience New!

Neumann's first Studio Monitor Experience Center in Mumbai
Nex Protection Technology

Recently Neumann in collaboration with well-known music composer, producer, sound engineer, and live engineer, Sunny M.R.'s Chordfather Productions announced the launch of its exclusive Studio Monitor Experience Center for audio professionals... read more

Articles Jan-Feb 2022

Understanding the Dynamic Evolution of Projection Technology with NEC New!

Humans have always wanted to bring their imagination to life. Introducing 2K / 4K projectors that deliver superior colors’ and high resolution has made that possible.
Nex Protection Technology

The high detail, true color rendition and cinema-like quality video of projectors are being leveraged by Artists, museums, schools and businesses alike to educate, attract and engage customers or to uplift and inspire people in new and innovative ways...... read more

Articles Jan-Feb 2022

Integrated System Design Crafts a Savvy Aural Experience Hot!

HARMAN Professional Solutions & ISD install a comprehensive Aural setup at Pass Code Hospitality newly opened restaurants.
Integrated System Design

When Pass Code Hospitality opened three new bustling restaurants in Lower Parel, Mumbai, they reached out to HARMAN Professional Solutions and Integrated System Design to deploy a comprehensive Aural setup that enhanced each restaurant's theme well....... read more

Articles Jan-Feb 2022

Star Dimensions India accomplishes STATE-OF-THE-ART- LIGHTING ARCHITECTURE for the "BANDRA WONDERLAND" project in Mumbai New!

Ashish Mehta & Becket Tundatil Creatively Execute Seamless Architectural Lighting Design at the Iconic Bandra-Worli Sea Link.
Bandra-Worli Sea

Between 24th December 2021 and 2nd January 2022, the project came alive as the sun set on the city - with the entire 1.5 km of the Bandra Reclamation promenade being engulfed in specially themed displays that emphasized the four different seasons of the year, boasting different eye-catching..... read more

Articles Jan-Feb 2022

Understanding the Pro-Audio Market with Sennheiser New!

Sennheiser is a leading manufacturer of headphones, loudspeakers, microphones, and wireless transmission systems and has been creating unique sound experiences for customers. PALM+ AV-ICN got in touch with Vipin Pungalia, Director, Sales - Pro Audio & Country Manager, Sennheiser - India, to learn more about the company's plans for the Indian market.
Vipin Pungalia Pro Audio Country Manager Sennheiser

The live music industry had seen a boom before the third wave of COVID stuck. What are the current industry sentiments, and do you think that the industry is poised to see a boom again? India has always been a music-loving country, for global as well as local artists..... read more


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Sennheiser Initiates #DontStopTheEducation Campaign



Round Table discussions featuring top luminaries of Pro-Audio Industry India


Sennheiser being an Original Equipment Manufacturer, has always given education paramount importance. The company has started providing pro-audio webinars and technical knowledge globally during these difficult times of the COVID-19 lockdown.

With industry veterans, prominent personalities and training professionals sharing their learnings and experience, the webinars have been initiated to upskill the professionals in the industry and provide the relevant technical knowledge that will assist them in the future.

#DontStopTheEducation campaign webinars are conducted virtually and is open for all to attend. Customers from across the world participate in these webinars except for the local webinars (the ones in Hindi) which are conducted for Indian territory only.

COVID-19 impact on the pro-audio market

COVID-19 has disrupted the way the world is functioning today. The entire ecosystem is extremely dynamic in nature. It has naturally impacted Sennheiser’s pro-audio segment as well.

Professionals would want to invest better in technological tools and audio products to enhance communication with customers/audience digitally. The company is also expecting some upgradation in their products soon and also the investment in the AV industry- for which they will share an update.


Local and Global webinars on RF Basics, Antenna System Design, In-Ear Monitoring, Digital Wireless Transmission etc.


The pro market is likely to grow based on factors such as increased technology adoption, transition to Digital Audio, and Smart Solutions like Dante (VOIP).

Initiatives taken by Sennheiser during this lockdown

To support the pro-audio community, and boost their morale, Sennheiser initiated #DontStopTheMusic campaign which was an exclusive streaming concert on Sennheiser’s Instagram channel. They had a line-up of artists such as David Guetta, DJ Madoc, Murthovic, Bob Sinclair, Third Eye Blind amongst others. Through this initiative, Sennheiser encouraged people to support the WHO in its fight against COVID-19.

“We had a few plans in place initially this year which could not see the light of the day due to ongoing pandemic. With respect to that, we had conducted more than 100 webinars (locally & globally put together). Our product managers are doing a brilliant job of training professionals in Hindi as well as regional languages under #DontStopTheEducation campaign. More than 8,000 audio enthusiasts attended it. We have done local webinars in Hindi and conducted local Round Tables involving prominent personalities from India- sharing their journey, career progression, learnings & experiences over the years, challenges faced, their workflow, approach, strategy, tips & tricks. We are planning a few more classes and webinars like these in the coming months,” said Vipin Pungalia, Director, Professional Segment, Sennheiser India.

#DontStopTheEducation Campaign

#DontStopTheEducation is primarily aimed to upskill the company partners, customers and stakeholders to take on industry-relevant technical knowledge that will benefit them in the future. However, the webinar series is free for everyone to register.

These webinars are predominantly conducted by Sennheiser’s CDAE team (Customer Development & Application Engineering), a few are conducted by the Artist-Sound Engineer Relationship Management Team, and a few by the Product Managers etc. via Zoom calls.

The topics covered in these webinars range from live demo of Team Connect Ceiling 2 to installation of evolution wireless G4 systems, to mixing for live sound, to theory behind wireless microphones. Webinars also discuss the best practices for designing antenna systems processes behind big live productions, using real life examples, overview of Sennheiser software for monitoring wireless mic and IEM systems, walkthrough on Digital 6000 series, SpeechLine Digital Wireless, and the basics of digital audio, working with digital transmission and analog v digital. “‘This series of webinars have been, by far, the most helpful during this lockdown,’’ informed one of the sound engineers who attended the webinar. Another sound engineer who attended these sessions spoke about it being quite informative and how these sessions have helped him increase his knowledge and enhance his skills as a sound engineer.

Veteran & well-renowned Sound Engineer Ashish Saksena was the Host for Round Tables conducted in India & top audio professionals such as Samir Kriplani, Vijay Dayal, Dave Drego, Anupam Roy, Tosief Shaikh, Kuber Sharma, Ranjeet Singh, Nasan Fernandes, Anish Purao were amongst those who were panelists in the various Round Tables. Special mention & a big shout-out to Ashish Saksena for being an amazing host & pulling-off these Round Tables impeccably!

According to Vipin, “To support our community and as a way of giving back the love and appreciation we have been receiving, we initiated a campaign #DontStopTheEducation for our customers, partners, and aspiring professionals.”

Celebrating 75 Years

“We had plans to celebrate Sennheiser’s legacy of 75 years which we were not able to go through due to the on-going crisis. We couldn’t celebrate the anniversary as planned; however, we keep initiating get-togethers and fun team activities to further strengthen the bond,” explained Vipin.


Crew call with the teams of Ed Sheeran, Blake Shelton, Mahalia, Tom Walker etc.


“We do have quite a strong network of distributors and channel partners across India who play an extremely crucial role for us in catering to needs of our diverse customers PAN India. As a way to show gratitude to our customers, distributors, channel partners, and thank them for being associated with Sennheiser’s journey in India, we ran a 75th Anniversary Promo offer on selected range of professional headphones and microphones which started in July 2020. Additionally, I’m quite thrilled to announce that we do have some exciting offers lined up for them and will get to know about it soon,” he further added.

Sennheiser has started preparing for a post COVID-19 situation

Currently, Sennheiser is expecting to see a change in consumer behaviour and content consumption patterns. “Brands will come out with products that will seamlessly integrate in the new lifestyle of consumers, as purchase decisions will be rationalised in discretionary categories,” added Vipin.


Global Round Table discussions on Front of House, Theatre, Reality Show, House Of Worship, etc.


“Sennheiser is a family owned company and we have always believed and cultivated the spirit of entrepreneurship. Here, employees are aware about their responsibilities- hence there is no culture of micromanagement. Globally we have provided virtual collaboration trainings for our staff to be effective & efficient. As a company we are encouraging & guiding our employees to focus on self-development and learning by taking online courses. Our employees have been active in taking online courses to upskill themselves. Through this, we are adding value in employees’ productivity, and preparing ourselves for the future,” he concluded.

Sennheiser has a series of webinars lined up which include a wide range of topics, from RF and microphone basics, to roundtable discussions with sound engineers.

To register for these webinars, go to :
https://en-in.sennheiser.com/webinars

Current Issue : May - June 2022
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