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Articles Sept-Oct 2020

IRAA 2020 Recording Arts Awards a Huge Success

Winners across 42 categories at India’s only technical excellence award for the sound recording industry represent the future of the industry setting new standards in sound engineering..... read more

Bose Professional Gives Befitting Tribute to War Heroes

The National War Memorial stands as a stellar tribute to the Indian Armed Forces who served our country in times of conflict. The scale and significance of the memorial..... read more

Ray of LIGHT in Conversation with Becket Tundatil

The Coronavirus has disrupted industries from all sectors including Lighting. The outbreak has left a significant impact on the events industry with shows being postponed or cancelled..... read more

NJSM-BNA Set the Ball Rolling for Virtual Live Entertainment Events in India

The advent of the Covid-19 pandemic mandated the cancellation of most concerts, music festivals, performances and other live entertainment events, but what emerged from this adversity..... read more

Acoustic and Audio System Design for Small Rooms - Part 3

In Part 2 of the series, Sarma elucidated about the importance of sound isolation and how background noise can adversely impact the dynamic range of the audio playback..... read more


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Aston Element Revealed as Second Round of Voting Opens




As round two of Project Element opens for voting at 6pm UK time on June 1, Aston Microphones have released the first ever photo of the beautiful Aston Element.

Known as the ‘People’s Microphone’, Element is the first ever mic to have its final voicing decided by a public vote, through a series of blind listening tests of its prototypes alongside competitors’ offerings. 

Aston has finalised the ‘look’ of this stunning mic, which will ship in September 2020, but the most important part of Element, its sound, is being decided by those who matter!

More than 2000 musicians, engineers and producers out there have already had their say in Project Element, providing more than 36,000 data-points for the Aston design team to use in development and more are joining each day. With round two open for voting on June 1, it’s not too late to make your opinions count as the project homes-in on deciding the final sound of the world’s first mic ever to be voiced by public vote.

The Aston team have painstakingly analysed the voters’ round 1 preferences and tailored round 2 of the voting process to make sure it will be another significant step towards creating something really special. The Element prototypes have now been re-voiced in line with the voting. Out go the worst performing mics from round 1 but some of the best of the competitors’ mics remain, alongside the Element. Again, voters won’t know which mic is which as Aston continue to remove any possible bias from the process, and the entire process is being peer reviewed by several key music technology publications.

Those who missed round 1 of the voting process can join in for round 2 and get a chance to own the mic. The Voter’s Edition Element will be the first ever production run, which will ONLY be available to registered voters, at a 25% discount from regular price! Limited to 2500 mics, ach will be supplied with an official Aston Family Developer certificate, a letter of thanks from Aston CEO James Young, a special badge and a custom sticker.

Inspiration for the world’s first ‘customer-designed’ mic came from the Aston 33, a panel, now of more than 600 top audio practitioners and artists who have been involved in similar blind-listening tests on all Aston’s microphones to date, including the 2020 TEC Award-winning Stealth.

Get involved and have your say in the sound of the world’s first ‘People’s Microphone.’

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