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Articles May-June 2021

Pursuing the Pro Audio Trail

In conversation with Caroline Moss and Sue Gould

PT got in touch with the Pro AVL Asia magazine core team of Editor - Caroline Moss and Sales Director - Sue Gould, who between them boast of over three decades of experience in the pro audio industry..... read more

NJSM Marks a Milestone in the Business of Sound

From Rental Company to manufacturer and innovator, Nixon Johnny has guided and grown NJSM from a two-person company to a fifty-person company, continuing to expand into virtual events with NJSM Virtual Studio..... read more

Tech Savvy Environment for T-Systems

Eyte Technologies installs high-tech AV Solution at T-System’s Experience Center facilitating brand value and delivering superior customer experience..... read more

Conversations with SudeepAudio

Sudeep Audio, one of India’s first pro audio web store selling studio software and equipment online commenced its YouTube Channel, ConverSAtions, in 2011 to share the journey of Indian Sound Engineers..... read more


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INSTALL STORY

Tech Savvy Environment for T-Systems

Eyte Technologies installs high-tech AV Solution at T-System’s Experience Center facilitating brand value and delivering superior customer experience



Visitor Management System that Monitors the Database of Visitors


Digital service provider T-Systems’s new experience centre highlights a bespoke design unique to their brand voice. Space limitations compelled the Eyte Technologies team to get very creative . This feature explores how the Mumbai based consultancy firm achieved the client’s vision with style.


When T-Systems ICT envisioned a personalized environment with a blend of an interactive and holographic element with dynamic content for they 400,000 sq. ft. Office, reached out to Eyte Technologies. The company wanted quality integration with high-tech technology, which would facilitate its brand value while providing an ultimate customer experience. Eyte implemented the latest AV technology solution that accurately reflects and underlines the hi-tech aspect of the company.

T-System is an independent digital service provider headquartered in Europe with its reach in over 20 countries, with 37900 Employees and billions of euros in revenue. T-Systems ICT India has a head office in Pune and additional branches in Bangalore. A wholly-owned subsidiary, the company provides leading ICT services, which include, secure operation of legacy systems and classic ICT services, the transformation to cloud-based services, as well as new business models and innovation projects for the business fields of the future, such as data analytics,the Internet of Things, machine-to-machine (M2M) communication and Industrial Internet to its customers globally.


Holographic Device that displays 3D Holograms of the company logos and products


Project Highlight

The State-of-the-art facility located in Pune has a 400,000 sq. Ft area and the client’s vision is to grow its workforce in this country and make significant long term investments into its offices over the next two to three years. The client was looking to create a customer experience center with a bespoke design unique to their unique to their Brand voice.This personalized environment had to be immersive with both interactive and holographic elements with dynamic content that would provide a “wow” factor to anyone who experiences it in person.

Eyte has been in the industry for technology-space that delivers quality results. The company took upon the challenge to convert this vision into reality. Eyte understands that every interaction a customer would make in this center would reflect the client’s ability and work. The AV integrator came up with scalable, cost-effective, and unparalleled expertise service that meets the demands of client.   


Eyte has been in the industry for technology-space that delivers quality results. The company took upon the challenge to convert client’s vision into reality. Eyte understands that every interaction a customer would make in this center would reflect the client’s ability and work.


Challenges

Designing bespoke solutions is always a challenge as it comes with its own unique set of restrictions. These restrictions could be anything from Architectural, Environmental, Time Constraints, Budget Constraints and many more. “One of the challenges faced in this site was that the new solution had to be incorporated with the existing space with little to no space as the construction was complete, which was another parameter to the design process, where the proposed design had to blend in seamlessly with the existing space.” said Abdul Waheed, Managing Director, Eyte Technologies.

EYTE considered the existing setup, which consisted of furniture layout, ergonomics to ensure comfort for the end-user, Space Acoustics to ensure everything sounds the way it is supposed to, with various other factors. Another significant aspect to take care was the client’s Global Standards. “It was essential to ensure that the designs matched the technology used in their offices globally to assure continuity between different campuses.” comments Abdul Waheed. EYTE provided the best AV Practices to corroborate with the set AVIXA standards thus, displaying integrators commitment to quality of work. 

Solution:

The “Customer Experience Centre” or CEC had been divided into different zones for the users to interact with each other. The different zones were named Welcome Area, Briefing Area, News Feed, Discussion Area, and Feedback Area. Each Zone had to be equipped with a technology that followed its storyline. A storyline is a set way a user would interact with a zone, and the technology installed in that room would mirror its storyline. Each area had to fulfill its purpose and was designed accordingly. Once the plan was set in stone, the next step was to use technology that would cohesively reflect our storyline.

It was of utter importance that the technology used in this space be modern and cutting edge, which follows the client’s global standards. The equipment had to be reliable and of the best quality to ensure longevity and have minimal downtime. The equipment procured were from the best AV brands including LG, Samsung, Epson, Lightware, Datapath, T1V, Tannoy and Kramer.


Asymmetrical Video wall that Conveys the latest news about the company


Visitor Management System

A visitor management system was set in place to create a database of visitors and allows the client to print visitor badges. The visitor then would be led to the Welcome area, where they would be greeted with an interactive display that would feature welcome messages, company history and achievements. The welcome area would also feature directional speakers for crisp audio reinforcement and an option for the visitor to present content from their device to the main interactive screen. The visitor can also be seated at the Custom Table build with interactive displays. For a seamless experience, the technologies used would allow content displayed on the Table to be pushed to the main screen allowing for collaboration, multiple content interaction, annotation, which could be handy for a larger audience at the CEC.

Asymmetrical Video Wall

An asymmetrical video wall was also installed to create an aesthetical appeal, which would mainly be used to convey the latest news about the company. EYTE went beyond traditional interactive elements and used 3D projections to create a futuristic experience.

3D Holographic Device

A 3D holographic device was used to display the company logo and other products as a 3D hologram. A 3D projection was also done over a table using an overhead projector to create a 3D view of the projected content on the table. The Exit area featured an interactive tablet allowing the visitor to pen down their thoughts on the overall experience. The waiting area also featured a video wall to showcase media content for the waiting visitors.

The AV integrator reinforced the client’s vision and executed a comprehensive AV solution that conveyed the brand to any visitor who would experience it. “We made sure everything was set in motion the way it should be. We would like to thank our client for providing us with this wonderful opportunity. It was our vision to provide a system which would help reinforce and communicate the brand to any visitor who would be experiencing it in the Experience center and to see it operational is another feather in our hat.” said Abdul Waheed.

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