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Articles September - October 2023

Capturing The True Essence Of Sound New!

From Lewitt Audio's Pure Tube Microphone to Sennheiser's Profile USB Microphone, these studio microphones offer precise audio quality to the users and deliver crisp, clear sound. read more

Articles September - October 2023

Photo Feature: Studio Showcase New!

From A.R. Rahman's studio in Mumbai to composer Raag Sethi's first Dolby-compliant studio in Gujarat, PALM Expo Magazine's Studio Showcase features the latest studios in India. read more

Articles September - October 2023

Mastering The Art Of Sound With Donal Whelan New!

Whelan talks to the PALM Expo Magazine Team and discusses his foray into the world of mastering, his unique experience at the PALM Conference 2023, and more. read more

Articles September - October 2023

Nx Audio Celebrates Two Decades Of Pro Audio Journey New!

Nx Audio completes 20 years of delivering pro audio products for the Indian pro sound industry. Read about Nx Audio's journey over the last two decades. read more

Articles September - October 2023

Mumbai Studio Explores New Verticals With Genelec Monitors New!

The combination of Genelec Smart Active Monitors and digital audio interface delivered an ideal monitoring solution for BOING Recording Studios. read more

Articles September - October 2023

IRAA Awards 2023: Jury Reflections New!

Read about IRAA Jury's perspective on the bigger questions in the music industry - AI for music production, the status of mega consoles, & emerging trends in sound recording & mixing. read more

Articles September - October 2023

Gray Spark Audio Opens New Studio For Academy Students New!

PALM Expo Magazine Team talks to Ronak Runwal to explore how the newly-designed Studio D is poised to become a recording haven for the academy students. read more

Articles September - October 2023

Firdaus Studio: Building A Sonic Paradise For Recording Artists New!

The Firdaus Studio by A.R. Rahman stands as a beacon of innovation in the music production industry. PALM Expo Magazine explores the making of the musical maestro's magnus opus in the recording landscape. read more

Articles September - October 2023

Naveen Deshpande Elevates Stand-Up Comedy with Bespoke Lighting Designs New!

Naveen Deshpande, a renowned lighting designer, made heads turn through his recent collaboration with India's leading stand-up comedian, Zakir Khan, during the latter's international tour. read more


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Asees Kaur and Nitin Chandila Named Brand Ambassador of Krystals Cables & Kwik Truss



Sandeep Mohan, MD of Krystals Cables & Kwik Truss with Brand Ambassador Asees Kaur, Bollywood Singer.

Sandeep Mohan, MD of Krystals Cables & Kwik Truss with Brand Ambassador Asees Kaur, Bollywood Singer.


Krystal recently announced their brand ambassador, Ms. Asees Kaur for their Wires & Cable and Mr. Nitin Chandila- Mr. India 2022 for KWIK Truss Range of Aluminium Trusses.

Sandeep Mohan, Managing Director, Krystals Cables & Kwik Truss says, "The high strength and the agility of Nitin Chandila match with the high strength, satin silver finish and ease of use of our Trusses. By joining hands with Nitin, the company wants to convey a message that the best bodybuilder of India 2022, represents the best aluminium truss company of India"

Asees Kaur is a recognized artist in the Bollywood music industry with the most streamed songs and featured on New York Times Square twice in 2021. She is eminently known for hits such as 'Raataan Lambiyaan' (Shershah), 'Ve Maahi' (Kesari), 'Ankh Lad Jave' (Love Yatri), 'Chogada, 'Bolna' (Kapoor & Sons) etc. Asees has received the Filmfare Award 2021 for the Best Female Playback Singer and Mirchi Music Awards 2022 for Best Song (Raataan Lambiyan) and Best Album of the Year 2022.

"The melodious voice of Asees Kaur and the high-quality transmit ability of our cables ensure a mesmerizing experience for the audience. By announcing Asees Kaur its brand ambassador, Krystals wants to ensure its customers that their products are as melodious, crisp, and high end as Asees Kaur's voice," said Sandeep.

Nitin Chandila, Mr. India 2022 Brand Ambassador for KWIK Truss Range of Aluminium Trusses.

Nitin Chandila, Mr. India 2022 Brand Ambassador for KWIK Truss Range of Aluminium Trusses.


Krystals also announces the Vision of the company for the years to come. Krystals is looking forward to expanding its wings into the International Market, with their wide product portfolio of Microphone cables, Speaker cables, Snake cables, Lighting cables and Mains cables. Krystals have been serving the industry by providing cables to the Indian standards and international standards and specifications.

Krystals has been catering to all the segments of the industry including Concerts, Cinema Halls, Auditoriums, Hotels, Schools, Hospitals, Places of Worship etc. For the year 2022, Krystals will be introducing its fully indigenous XLR Connectors by mid-June and will further add other connectors like Mono Jack, Stereo Jack, and Powercon periodically.

Krystals is also into the manufacturing of Aluminium Trusses. The Satin Silver finish of the KWIK TRUSSES Pro Series gives an aesthetic look to the trusses and minimizes the mess of oxidation in the mill finish provided by various competitors including the Chinese ones.

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PALM Expo & AV-ICN Magazine Sept Oct 2023 PALM Expo & AV-ICN Magazine Sept Oct 2023
PALM Expo & AV-ICN Magazine July Aug 2023 PALM Expo & AV-ICN Magazine July Aug 2023
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