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Articles Sept-Oct 2020

IRAA 2020 Recording Arts Awards a Huge Success

Winners across 42 categories at India’s only technical excellence award for the sound recording industry represent the future of the industry setting new standards in sound engineering..... read more

Bose Professional Gives Befitting Tribute to War Heroes

The National War Memorial stands as a stellar tribute to the Indian Armed Forces who served our country in times of conflict. The scale and significance of the memorial..... read more

Ray of LIGHT in Conversation with Becket Tundatil

The Coronavirus has disrupted industries from all sectors including Lighting. The outbreak has left a significant impact on the events industry with shows being postponed or cancelled..... read more

NJSM-BNA Set the Ball Rolling for Virtual Live Entertainment Events in India

The advent of the Covid-19 pandemic mandated the cancellation of most concerts, music festivals, performances and other live entertainment events, but what emerged from this adversity..... read more

Acoustic and Audio System Design for Small Rooms - Part 3

In Part 2 of the series, Sarma elucidated about the importance of sound isolation and how background noise can adversely impact the dynamic range of the audio playback..... read more


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Atlona On-Tour Roadshow Takes Training Initiatives to INDIAN AV Professionals



The Atlona On-Tour Roadshow series, first launched in North America, is now spreading its wings on a globally. Recently, Atlona wrapped its first leg in Mumbai, India, following two successful events in Delhi and Bangalore.

The “Zero to 60Hz” training sessions focused on education and pain points for AV professionals aiming to keep pace with the latest industry trends. Each day-long event offered focused segments on AV over IP, BYOD-powered collaboration, and networked control from Atlona Academy trainers, followed by an open house period for networking, hands-on product trainings, and personalized Q&A opportunities.

“We’ve reached a critical point in time where end users in corporate, higher education and other facilities are confident and ready to move forward with transitioning their AV operations to the network,” said Sanket Sawant, Atlona’s director of business development, Middle East, India and Southeast Asia. “With better-then-expected turnout of more than 60 attendees at each stop, these sessions were built to help our partners accelerate these transitions from systems design and integration perspective.”

Parallel to each event, the Atlona Academy team conducted specialized trainings for regional dealers. This included AtlonaLevel 100 and 200 certifications for sales and technical teams, as well as InfoComm RUs that can be leverage for CTS certification renewals. Specific demonstrations of Atlona’s OmniStream AV over IP platform, Velocity networked control solution, SW-510w BYOD presentation switcher, and HDVS-300 soft conferencing codec were also made available to all attendees.

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